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The Nielsen Company us Llc patents


Recent patent applications related to The Nielsen Company us Llc. The Nielsen Company us Llc is listed as an Agent/Assignee. Note: The Nielsen Company us Llc may have other listings under different names/spellings. We're not affiliated with The Nielsen Company us Llc, we're just tracking patents.

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Methods and apparatus to capture images

Methods and apparatus to operate a mobile phone are disclosed. An example mobile phone disclosed herein includes an illumination source and an image sensor to capture a first image of a face. The disclosed example mobile phone also includes a logic circuit to determine whether the face in the first... The Nielsen Company us Llc

Method and interactive evolutionary algorithms with respondent directed breeding

A method comprises displaying visual representations of a plurality of product alternatives each including at least one attribute variant to a respondent, receiving from the respondent an indication of a preferred one of the plurality of product alternatives, transmitting a request to the respondent to identify at least one attribute... The Nielsen Company us Llc

Audio processing techniques for semantic audio recognition and report generation

Example apparatus, articles of manufacture and methods to determine semantic audio information for audio are disclosed. Example methods include extracting a plurality of audio features from the audio, at least one of the plurality of audio features including at least one of a temporal feature, a spectral feature, a harmonic... The Nielsen Company us Llc

Methods and crediting a media presentation device

Methods and apparatus for crediting a media presentation device are disclosed. An example method includes detecting whether encoded information is present in audio obtained from a media device during a time period. Determining an on/off state of the media device based on a gain level applied by an automatic gain... The Nielsen Company us Llc

Methods and apparatus to determine an operational status of a device

Methods, apparatus, systems and tangible computer readable storage media are disclosed to determine an operational status of a device. Disclosed example apparatus include a first sensor to be positioned a first distance from a wire to measure a first magnetic field associated with the wire, and a second sensor to... The Nielsen Company us Llc

Methods and apparatus to measure brand exposure in media streams

Methods and apparatus to measure brand exposure in media streams are disclosed. Disclosed example apparatus include a scene detector to compare a signature of a detected scene of a media presentation with a library of signatures to identify a first reference scene, and a scene classifier to classify the detected... The Nielsen Company us Llc

Methods and apparatus to determine a conditional probability based on audience member probability distributions for media audience measurement

Methods, apparatus, systems to determine a conditional probability based on audience member probability distributions for media audience measurement are disclosed. Disclosed example methods for media audience measurement include determining a first audience probability distribution for a first member of a household and determining a second audience probability distribution for a... The Nielsen Company us Llc

Methods and apparatus to perform audio watermarking and watermark detection and extraction

Methods and apparatus to audio watermarking and watermark detection and extracted are described herein. Disclosed example methods to decode a watermark from an audio signal include averaging a second sequence of audio samples stored in a buffer with a first sequence of audio samples stored in the buffer to determine... The Nielsen Company us Llc

Ensemble classification algorithms having subclass resolution

Ensemble classification algorithms having subclass resolution are disclosed. An example disclosed apparatus includes a fingerprint generator to generate a fingerprint of class probabilities of each of a plurality of samples, a distribution creator to create a distribution of the samples based on the generated fingerprints, and a distribution applicator to... The Nielsen Company us Llc

Metering apparatus and related methods

Example metering apparatus and related methods are disclosed. An example apparatus disclosed herein includes a housing having a display area, The apparatus includes at least one of a first stencil or a second stencil to be removably positionable in the display area of the housing. The first stencil has indicia... The Nielsen Company us Llc

Methods and wireless communication with an audience measurement device

Methods, apparatus, systems and articles of manufacture for communication with an audience metering device are disclosed. An example method includes identifying a context of a message to be transmitted to a configuration device. In response to identifying the context of the message is a first context, the message is stored... The Nielsen Company us Llc

Methods and apparatus to perform symbol-based watermark detection

Methods, apparatus, systems and articles of manufacture are disclosed to perform symbol-based watermark detection. An example method includes, in response to determining that a first rate of occurrence of a first potential symbol equals a second rate of occurrence of a second potential symbol, a first accumulated signal to noise... The Nielsen Company us Llc

Methods and apparatus to improve usage crediting in mobile devices

Methods, apparatus, systems and articles of manufacture are disclosed to identify a first request, from a first device, the first request having a first source port number. Examples disclosed herein determine whether a second request, having a second source port number, is within a threshold number of ports from the... The Nielsen Company us Llc

Invertible metering apparatus and related methods

Example invertible metering apparatus and related methods are disclosed. An example apparatus disclosed herein includes a housing orientation determiner and a stencil orientation determiner. The example apparatus also includes an orientation validator to determine whether a detected orientation of the stencil relative to a detected orientation of the housing is... The Nielsen Company us Llc

Invertible metering apparatus and related methods

Example invertible meter apparatus and related methods are disclosed. An example invertible meter apparatus includes a housing having a display area. The housing positionable in a first orientation or a second orientation different than the first orientation. The meter apparatus includes a stencil removably coupled to the display area of... The Nielsen Company us Llc

Methods and apparatus to measure exposure to streaming media

Methods and apparatus to measure exposure to streaming media are disclosed. An example apparatus includes, a duration setter to, upon completion of playback of a first media segment of a multi-segment media, update a multi-file counter. A file detector is to detect that a second media segment is a segment... The Nielsen Company us Llc

Methods and apparatus to perform audio sensor selection in an audience measurement device

Methods, apparatus, systems and articles of manufacture to perform audio sensor selection in an audience metering device are disclosed. An example method includes identifying a plurality of audio sensor configurations supported by the audience metering device. A first quality metric of a first media identifier determined from first audio received... The Nielsen Company us Llc

Methods and apparatus to collect and process browsing history

Methods and apparatus to collect and process browsing history are disclosed. One disclosed method of collecting browsing history includes collecting a plurality of web requests, and for a web request in the plurality of web requests, determining a count indicating a number of other ones of the plurality of web... The Nielsen Company us Llc

Audio matching with semantic audio recognition and report generation

Example articles of manufacture and apparatus disclosed herein for producing supplemental information for audio signature data obtain the audio signature data of a first time period including data relating to at least one of time or frequency components representing a first characteristic of media. Disclosed examples also obtain first semantic... The Nielsen Company us Llc

Methods and apparatus to improve viewer assignment by adjusting for a localized event

Methods, apparatus, systems and articles of manufacture to improve viewer assignment by adjusting for a localized event are disclosed. An example method includes identifying, by executing an instruction with a processor, heavy tuning data associated with panelists in a first area based on (1) a first number of households tuned... The Nielsen Company us Llc

Methods and apparatus to impute media consumption behavior

Methods, apparatus, systems and articles of manufacture to impute media consumption behavior are disclosed. An example method includes calculating, by executing an instruction with a processor, first viewing probabilities for tuning panelists in a tuning household. The example method also includes calculating, by executing an instruction with the processor, second... The Nielsen Company us Llc

Methods and apparatus to estimate ratings for media assets using social media

Methods, apparatus, systems and articles of manufacture to estimate ratings for media assets using social media are disclosed. An example method includes accessing media exposure data and social media activity data corresponding to a plurality of media assets in a media bundle, the media assets included in the media bundle... The Nielsen Company us Llc

Methods and apparatus to credit background applications

Methods, apparatus and computer readable storage medium are disclosed to monitor media exposure. Examples disclosed herein compare bandwidth usage of a first media presentation application executing in a background of a consumer device to a first threshold for bandwidth activity to determine if the first media presentation application is one... The Nielsen Company us Llc

Methods, apparatus, and articles of manufacture to measure search results

Methods, apparatus, and articles of manufacture to measure search results are disclosed. A disclosed example method to determine an order for search results in response to a search query includes determining a first preview metric and a second preview metric for a first search result and a second search result... The Nielsen Company us Llc

Methods and apparatus to categorize media impressions by age

An example apparatus includes a memory management unit (MMU) to store audience member records in a first block of memory, the audience member records including attribute-value pairs representative of database subscriber activity data of corresponding audience members subscribed to a database proprietor. The MMU to split the audience member records... The Nielsen Company us Llc

Determining media device activation based on frequency response analysis

Methods, apparatus, systems and articles of manufacture (e.g., physical storage media) to determine media device activation based on frequency response analysis are disclosed. Example methods disclosed herein include reusing first frequency values of audio sensed with a microphone to determine a first frequency response of the sensed audio, the first... The Nielsen Company us Llc

Methods and apparatus to incorporate saturation effects into marketing mix models

Methods and apparatus to incorporate saturation effects into marketing mix models are disclosed. An example apparatus includes a reach calculator to convert adstock data associated with an advertising campaign into effective reached realized (ERR) data based on a relationship between reach and adstocked gross rating points indicative of saturation effects... The Nielsen Company us Llc

Multiple meter detection and processing using motion data

Systems and methods are disclosed for identifying portable devices carried by the same person. An example method includes receiving media exposure data from one of a plurality of portable computing devices. Receiving segmented accelerometer data from the plurality of portable computing devices. Forming accelerometer classification data for the plurality of... The Nielsen Company us Llc

Methods and apparatus to monitor media presentations

Methods, apparatus, systems and articles of manufacture to monitor media are disclosed. An example method includes installing a monitoring enabled application on a media device. Configuration information to instruct the monitoring enabled application to enable monitoring functionality is accessed. A media presentation event is identified within the monitoring enabled application.... The Nielsen Company us Llc

Methods and apparatus to meausre exposure to streaming media

Methods and apparatus to measure exposure to streaming media are disclosed. An example apparatus includes a communication interface to receive metering data from a media monitor. The metering data includes a first subset of a series of metadata tags extracted from media played on a presentation device. The first subset... The Nielsen Company us Llc

Methods and apparatus to determine the dimensions of a region of interest of a target object from an image using target object landmarks

Methods and apparatus to determine the dimensions of a region of interest of a target object and a class of the target object from an image using target object landmarks are disclosed herein. An example method includes identifying a landmark of a target object in an image based on a... The Nielsen Company us Llc

Methods and automatic tv on/off detection

Methods and apparatus to determine a power state of an information presentation device. The method includes measuring power drawn by the information presentation device during a calibration period to generate a log of measurement values, determining, by executing an instruction with a processor, respective counts indicating respective numbers of times... The Nielsen Company us Llc

Methods and apparatus to improve detection and false alarm rate over image segmentation

Methods and apparatus to improve detection and false alarm rate over image segmentation are disclosed. An example method includes determining a first score based on a first pixel distance between a first feature of a first object in a reference image and a second feature in a second image of... The Nielsen Company us Llc

Headsets and electrodes for gathering electroencephalographic data

Example headsets and electrodes are described herein. Example electrode units described herein include a guide defining an opening and an electrode disposed in the opening. The electrode has a housing, a spring, and a pin. The pin is biased outward from a first end of the housing via the first... The Nielsen Company us Llc

Headsets and electrodes for gathering electroencephalographic data

Example headsets and electrodes are described herein. Example electrode units described herein include a housing defining a cavity, conductive paste disposed on an inner wall of the cavity and an electrode disposed in the cavity and spaced apart from the inner wall of the cavity. The electrode extends from the... The Nielsen Company us Llc

09/14/17 / #20170258400

Headsets and electrodes for gathering electroencephalographic data

Example headsets and electrodes are described herein. Example electrode units described herein include a housing having a cavity defined by an opening in a side of the housing and an electrode. In some such examples, the electrode includes a ring disposed in the opening and an arm, where the arm... The Nielsen Company us Llc

09/14/17 / #20170262536

Detecting media watermarks in magnetic field data

Methods, apparatus, systems and articles of manufacture (e.g., physical storage media) to detect media watermarks in magnetic field data are disclosed herein. Example media monitoring methods disclosed herein include accessing magnetic field data determined by a magnetometer, the magnetic field data associated with a first sampling rate. Disclosed example methods... The Nielsen Company us Llc

09/14/17 / #20170264952

Signature retrieval and matching for media monitoring

Methods, apparatus and articles of manufacture for signature retrieval and matching for media monitoring are disclosed. An example apparatus includes a hash table populator to store hash keys of reference signatures included in a reference signature block associated with reference media in entries of a hash table, and store qualifier... The Nielsen Company us Llc

09/07/17 / #20170255706

Methods and apparatus to track web browsing sessions

Methods and apparatus to tracker web browsing sessions are disclosed. An example method includes determining, by executing an instruction with a processor, if web pages accessed by browsers are associated with a known browsing session by matching numbers received in association with accesses to the web pages with a plurality... The Nielsen Company us Llc

09/07/17 / #20170255891

Interactive product auditing with a mobile device

Interactive product auditing with a mobile device is described. Example methods disclosed herein include performing, with an auditing device, image recognition based on a first set of candidate patterns accessed by the auditing device to identify a first product in a first region of interest of a segmented image. The... The Nielsen Company us Llc

09/07/17 / #20170257681

Systems, methods, and apparatus to identify linear and non-linear media presentations

Systems, methods, and apparatus to identify linear and non-linear media presentations are disclosed An example method to determine whether a media presentation is a linear or a non-linear media presentation comprises generating a reference log comprising a first media identifier of first media and a time at which the first... The Nielsen Company us Llc

08/31/17 / #20170251252

Media monitoring using multiple types of signatures

Media monitoring using multiple types of signatures is disclosed. Example methods disclosed herein include, in response to determining that a media signature of a first type reported by a device meter matched a reference signature of the first type associated with first reference media, sending a first indication to the... The Nielsen Company us Llc

08/31/17 / #20170251253

Methods and apparatus to utilize minimum cross entropy to calculate granular data of a region based on another region for media audience measurement

Methods and apparatus to utilize a minimum cross entropy to calculate granular data of a region based on another region for media audience measurement. An example method for calculating granular data of a region for media audience measurement includes determining, by executing first instructions via a processor, aggregate behavioral data... The Nielsen Company us Llc

08/24/17 / #20170242984

Systems and methods for payload encoding and decoding

processing the license file to obtain at least one of decoding information, message codes, a decoding algorithm or diagnostic information; producing a stream of symbol values for each code symbol included in the received audio signal; accumulating the stream of symbol values in a storage device; detecting the presence of... The Nielsen Company us Llc

08/24/17 / #20170244797

Systems, methods, and apparatus to identify media devices

Systems, methods, and apparatus to identify media devices are disclosed. An example method includes establishing a table of device identifiers and respective media access control (MAC) addresses corresponding to devices on a home network, the device identifiers provided by a panelist associated with the home network during a registration process.... The Nielsen Company us Llc

08/24/17 / #20170245009

Methods and apparatus to identify and credit media using ratios of media characteristics

Methods and apparatus to identify and credit media using ratios of media characteristics are disclosed herein. Example methods and apparatus determine a first ratio based on a first combination of time intervals of a monitored media signature, the monitored media signature including a plurality of time intervals, respective ones of... The Nielsen Company us Llc

08/17/17 / #20170231570

Methods and apparatus to gather and analyze electroencephalographic data

Example apparatus and methods for gathering electroencephalographic signals are disclosed herein. An example apparatus includes a band to be worn on a head of a person and a first strip adjustably coupled to the band. The example apparatus also includes a first set of electrodes coupled to the first strip... The Nielsen Company us Llc

08/17/17 / #20170236135

Methods and apparatus to improve marketing strategy with purchase driven planning

Methods, apparatus, systems and articles of manufacture are disclosed to improve marketing strategy with purchase driven planning. An example apparatus to reduce iterative computation efforts for a market strategy includes a market data retriever to identify a product of interest and a first creative of interest, a buyer type segregator... The Nielsen Company us Llc

08/10/17 / #20170228458

Methods and apparatus to generate signatures representative of media

Example signature generation methods disclosed herein include transforming a block of signal samples from a time-domain representation to a frequency-domain representation including multiple frequency bands. Disclosed example signature generation methods also include fitting a signature function to at least a subset of the frequency bands. Disclosed example signature generation methods... The Nielsen Company us Llc

08/10/17 / #20170228795

Methods and apparatus to associate panelist data with census data

Methods, apparatus, systems and articles of manufacture to associate panelist data with census data are disclosed herein. An example method includes accessing a log of communications from a proxy. A record is identified from the log of communications. A panelist identifier associated with the record based on a port number... The Nielsen Company us Llc

08/10/17 / #20170228848

Power efficient detection of watermarks in media signals

Methods, apparatus, systems and articles of manufacture (e.g., physical storage media) to implement power efficient detection of watermarks in media signals are disclosed. Example watermark detection methods disclosed herein include operating a watermark detector in a first operating mode to detect a first watermark in a media signal. Disclosed example... The Nielsen Company us Llc

07/27/17 / #20170212655

Methods and apparatus to play and control playing of media content in a web page

Methods and apparatus to play and control playing of media content in a web page are disclosed. In one example, a method of monitoring media content in a web page loads a web page containing a media player and media content, processes an image of the web page to determine... The Nielsen Company us Llc

07/20/17 / #20170207822

Methods and apparatus to monitor a media presentation

Methods and apparatus to monitor a media presentation are disclosed. An example apparatus includes a housing defining a sleeve dimensioned to receive a monitoring device, the monitoring device to monitor the media presentation. The example apparatus includes a receiver carried by the housing to receive a first modulated audio signal... The Nielsen Company us Llc

07/20/17 / #20170208352

Portable multi-purpose audience measurement systems, apparatus and methods

An example portable device disclosed herein includes means for halting execution of media metering software in response to determining the portable device is being used for a native purpose, the media metering software having been downloaded to the portable device. The example portable device also includes means, responsive to determining... The Nielsen Company us Llc

07/20/17 / #20170208359

Frequency band selection and processing techniques for media source detection

Example methods, apparatus and articles of manufacture (i.e., physical storage media) to perform media source detection based on frequency band selection and processing are disclosed. Example metering methods disclosed herein include comparing frequency band values of a first audio signal with corresponding frequency band values of a second audio signal... The Nielsen Company us Llc

07/13/17 / #20170201374

Methods and apparatus to collect distributed user information for media impressions and search terms

An example method to monitor usage of a device includes collecting first and second identifiers based on use of an application that does not employ cookies, the first identifier identifying at least one of the device or a user of the device to a first database proprietor, and the second... The Nielsen Company us Llc

07/13/17 / #20170201795

Methods and apparatus to detect people

Methods and apparatus to detect people are disclosed. An example method includes detecting a first human pulse waveform in first light information associated with a first one of a plurality of segments of an environment, the light information obtained from a light sensor. Generating a first presence indication in response... The Nielsen Company us Llc

07/06/17 / #20170188876

Determining intensity of a biological response to a presentation

Example methods, apparatus/systems and articles of manufacture for determining intensity of a biological response to a presentation are disclosed. An example method includes accessing galvanic skin response (GSR) data obtained from a subject while exposed to a presentation. The GSR data includes a plurality of trough-to-peak instances. The example method... The Nielsen Company us Llc

07/06/17 / #20170193529

Methods and apparatus to determine a causal effect of observation data without reference data

Methods, apparatus, systems and articles of manufacture are disclosed to determine a causal effect of observation data without reference data. An example method includes retrieving, by executing an instruction with a processor, observation data without associated reference data, eliminating a need for the processor to randomize reference data to reduce... The Nielsen Company us Llc

07/06/17 / #20170193558

Methods and managing models for classification of online users

Methods and apparatus for managing models for classification of online users are disclosed. An example method includes determining a segment associated with a received impression, determining whether the received impression includes an indication that the received impression is the result of a conversion associated with the segment, determining a current... The Nielsen Company us Llc

07/06/17 / #20170195716

Methods and transcoding metadata

Methods and apparatus for transcoding metadata are disclosed. Example apparatus disclosed herein include means for accessing first metadata accompanying media to be presented by a media device, the first metadata in a first format not detectable by a meter collecting audience measurement data associated with the media device. The example... The Nielsen Company us Llc

06/29/17 / #20170187478

Methods and apparatus to generate audience measurement data from population sample data having incomplete demographic classifications

Methods and apparatus to generate audience measurement data from population sample data having incomplete demographic classifications are disclosed. An example method includes detecting that a number of impressions a time segment of a video occurred based on messages; detecting that no impressions for the time segment of the video were... The Nielsen Company us Llc

06/29/17 / #20170188067

Methods and apparatus to perform identity matching across audience measurement systems

Methods, apparatus, systems and articles of manufacture to perform identity matching across audience measurement systems are disclosed. An example apparatus includes a data normalizer to normalize audience measurement events corresponding to media exposure data obtained from a first audience measurement system and a second audience measurement system, a tree builder... The Nielsen Company us Llc

06/29/17 / #20170188068

Methods and apparatus to correlate census measurement data with panel data

Methods, apparatus, and systems are disclosed to correlate census measurement data with panel data. An example method includes accessing a message sent from a requesting device in response to accessing media that includes a tag causing the requesting device to send the message to a monitoring entity with an identification... The Nielsen Company us Llc

06/22/17 / #20170172501

Methods and apparatus to gather and analyze electroencephalographic data

Example headsets and methods for gathering electroencephalographic signals are disclosed herein. An example headset includes an adjustment assembly including a first support to be disposed on a first side of a head of a person and a second support to be disposed on a second side of the head of... The Nielsen Company us Llc

Patent Packs
06/22/17 / #20170177584

Media names matching and normalization

Methods and apparatus to facilitate matching of names for same media content are disclosed. Example methods include analyzing first data associated with first media content and, when a program name/identifier and/or episode name/identifier is not identified in the first data, supplementing the data with second data to form third data... The Nielsen Company us Llc

06/22/17 / #20170177948

Methods and apparatus to count people in images

Methods and apparatus to determine a blob people count in images are disclosed. An example method includes forming blobs based on whitened pixels of detected face rectangles in pairs of frames of a plurality of image frame captured over a period of time. The method further calculates locations of the... The Nielsen Company us Llc

06/22/17 / #20170177979

Image quality assessment using adaptive non-overlapping mean estimation

Methods, apparatus, systems and articles of manufacture (e.g., physical storage media) to assess image quality using adaptive non-overlapping mean estimation are disclosed. Example image quality assessment methods disclosed herein include replacing respective blocks of pixels of a first image with mean values of the respective blocks of pixels to determine... The Nielsen Company us Llc

06/22/17 / #20170180127

Methods and apparatus to collect distributed user information for media impressions and search terms

Disclosed examples involve sending an encrypted identifier to a corresponding database proprietor via a network communication from a server of an audience measurement entity, the encrypted identifier identifying at least one of a device or a user of the device; receiving user information corresponding to the encrypted identifier from the... The Nielsen Company us Llc

06/22/17 / #20170180789

Methods and apparatus to detect commercial advertisements associated with media presentations

Methods and apparatus to detect commercial advertisements associated with media presentations are disclosed. An example method includes comparing an amount of audio randomness in an inter-segment audio frame to a random level threshold, the amount of audio randomness being based on a random-factor ratio; and in response to the amount... The Nielsen Company us Llc

06/22/17 / #20170180797

Methods and apparatus to collect distributed user information for media impressions

A disclosed example method involves obtaining a third-party device identifier or user identifier corresponding to a client device; obtaining an opt-out flag indicative of whether a user of the client device has elected not to participate in third-party tracking corresponding to online activities; sending the third-party device identifier or user... The Nielsen Company us Llc

06/22/17 / #20170180798

Methods and determining audience metrics across different media platforms

Methods, apparatus, systems and articles of manufacture are disclosed for determining media access sessions. In an example, an apparatus to determine media access sessions includes a record locator to access, in a data store, a first media impression record indicative of a first media access segment, and a second media... The Nielsen Company us Llc

06/08/17 / #20170161756

Methods, systems and apparatus to improve bayesian posterior generation efficiency

Methods, apparatus, systems and articles of manufacture are disclosed to improve Bayesian posterior generation efficiency. An example apparatus to improve posterior calculation efficiency includes a logit model engine to generate a logit model associated with prior data, the logit model engine to assign initial logit coefficient values to products of... The Nielsen Company us Llc

06/08/17 / #20170161757

Methods, systems and apparatus to determine choice probability of new products

Methods, apparatus, systems and articles of manufacture are disclosed to determine choice probability of new products. An example disclosed apparatus to predict choice probability for a new product includes a log likelihood engine to calculate market level characteristic utilities associated with non-panelist aggregate sales data of market available products, the... The Nielsen Company us Llc

06/08/17 / #20170161788

Methods, systems and apparatus to generate market segmentation data with anonymous location data

Methods and apparatus are disclosed to determine a consumer classification segment. A disclosed example method involves generating, with a processor, a list of consumer classification segments based on geographic indicators associated with a mobile device, associating, with the processor, the mobile device with a first consumer classification segment of the... The Nielsen Company us Llc

06/01/17 / #20170155934

Methods and identifying media content using temporal signal characteristics

Methods and apparatus to identify media content using temporal signal characteristics are disclosed. An example method includes generating a reference signature based on a reference signal corresponding to known media, generating sums based on peaks in a media signal corresponding to media, identifying signal peaks based on the generated sums,... The Nielsen Company us Llc

06/01/17 / #20170155956

Methods and apparatus to estimate deduplicated total audiences in cross-platform media campaigns

Methods, apparatus, systems and articles of manufacture to estimate deduplicated total audiences in cross-platform media campaigns are disclosed. An example method includes determining a first audience reach for a television audience, the television audience representative of audience members exposed to the media campaign via television media delivery, and determining a... The Nielsen Company us Llc

06/01/17 / #20170155972

Accelerated television advertisement identification

Methods, apparatus, systems and articles of manufacture (e.g., physical storage media) to credit commercial broadcasts are disclosed. Example commercial crediting methods disclosed herein include accessing commercial crediting feed data corresponding to a monitored commercial. Disclosed example method also include, in response to determining the monitored commercial was distributed via a... The Nielsen Company us Llc

05/25/17 / #20170148042

Methods and apparatus to facilitate dynamic classification for market research

Methods and apparatus to facilitate dynamic classification for market research are disclosed. Example disclosed methods include constructing, using a programmed processor based on data for a sample population and a first set of input variables, a self-organizing map classifying the sample population according to a plurality of classes defined in... The Nielsen Company us Llc

05/25/17 / #20170148066

Methods and apparatus to determine impressions using distributed demographic information

Methods and apparatus to determine media impressions using distributed demographic information are disclosed. An example method to monitor media exposure involves receiving a first request from a client device at an intermediary serving a first sub-domain of a first internet domain, the first request to be indicative of access to... The Nielsen Company us Llc

Patent Packs
05/25/17 / #20170148126

Detecting watermark modifications

Methods, apparatus, systems and articles of manufacture (e.g., physical storage media) to detect media watermark modifications are disclosed. Example watermark modification detection methods disclosed herein include encoding a second watermark in a media signal including a first watermark. Disclosed example methods also include detecting the first watermark and the second... The Nielsen Company us Llc

05/25/17 / #20170150217

Methods, apparatus and articles of manufacture to estimate local market audiences of media content

Example methods, apparatus and articles of manufacture to estimate local market audiences of media are disclosed herein. Disclosed example methods include determining a first audience metric based on set-top box (STB) return path tuning data obtained from STBs located in a first geographic area. The disclosed example methods also include... The Nielsen Company us Llc

05/18/17 / #20170140404

Methods and apparatus to analyze and adjust demographic information

An example method to adjust demographic data involves generating a first model based on reference demographic data corresponding to panelists, and based on first age data and a quantity of mobile webpage views from a database proprietor that is separate from a first entity, the reference demographic data collected from... The Nielsen Company us Llc

05/18/17 / #20170142330

Methods and apparatus to capture images

Methods and apparatus to capture images are disclosed. An example method includes determining whether a face detected in a first frame captured at a first time with an image capturing device in a first illumination mode is in a first orientation with respect to the image capturing device, operating the... The Nielsen Company us Llc

05/11/17 / #20170132492

Context-based image recognition for consumer market research

Example methods, apparatus, systems to perform context-based image recognition are disclosed. Disclosed example methods include comparing a first and second reference region of a reference image with a first and second region of a first captured image to determine a first and second match value. In response to determining the... The Nielsen Company us Llc

05/04/17 / #20170124413

Methods and apparatus to extract text from imaged documents

Methods and apparatus to extract text from imaged documents are disclosed. Example methods include segmenting an image of a document into localized sub-images corresponding to individual characters in the document. The example methods further include grouping respective ones of the sub-images into a cluster based on a visual correlation of... The Nielsen Company us Llc

05/04/17 / #20170126518

Methods and apparatus to determine media impressions using distributed demographic information

Examples to log media impressions include extracting first and second cookie identifiers from a message received at a first Internet domain from a client device, the first cookie identifier associated with the first Internet domain, and the second cookie identifier associated with a second Internet domain outside the first Internet... The Nielsen Company us Llc

05/04/17 / #20170126534

Methods and apparatus to prevent illicit proxy communications from affecting a monitoring result

Methods, apparatus, systems and articles of manufacture to prevent illicit proxy communications from affecting a monitoring result are disclosed. An example method includes accessing a log of communications from a proxy. A subnet represented in the log of communications is identified. The subnet is identified as having originated an illicit... The Nielsen Company us Llc

05/04/17 / #20170127113

Systems and methods to determine media effectiveness

Example systems and methods to determine media effectiveness are disclosed. An example system includes a synchronizer to time shift first neuro-response data gathered from an audience member exposed to media a first amount to align the first neuro-response data with second neuro-response data simultaneously gathered from the audience member to... The Nielsen Company us Llc

05/04/17 / #20170127133

Methods and apparatus to categorize media impressions by age

Methods, apparatus, and articles of manufacture are disclosed to categorize audience members by age. An example method disclosed herein includes assigning a weight to each audience member record. In the example method, the weight is based on a quantity of audience members in a same age group as the audience... The Nielsen Company us Llc

04/27/17 / #20170112431

System and gathering and analyzing biometric user feedback for use in social media and advertising applications

Systems and methods for measuring biologically and behaviorally based responses to social media, locations, or experiences and providing instant and continuous feedback in response thereto are disclosed. An example system includes a first sensor to determine an emotional response of a user exposed to a social media application, a second... The Nielsen Company us Llc

04/27/17 / #20170118517

Methods and apparatus to determine characteristics of media audiences

Methods and apparatus to determine characteristics of media audiences are disclosed. An example method includes creating a constraint matrix based on a first activity associated with a first characteristic of a population, the first activity associated with a second characteristic of the population, and a first combination associated with at... The Nielsen Company us Llc

04/27/17 / #20170118532

Methods and apparatus to calculate granular data of a region based on another region for media audience measurement

Methods and apparatus to calculate granular data of a region based on another region for media audience measurement are disclosed. An example method for calculating, via a processor, granular data of a region includes determining aggregate behavioral data associated with a media audience measurement of a target region. The example... The Nielsen Company us Llc

04/27/17 / #20170118596

Methods and cell tower location estimation using multiple types of data sources

Methods and apparatus are disclosed for estimating, based on data collected from multiple types of data sources, the locations of cell towers. An example computer implemented method for estimating locations of cell towers includes identifying, with the processor, estimated locations for respective ones of the cell towers based on data... The Nielsen Company us Llc

04/13/17 / #20170103421

Methods and systems to determine consumer locations based on navigational voice cues

Methods and systems to determine consumer locations based on navigational voice cues are disclosed. An example method includes identifying, with a processor, a route point designated by a navigational voice cue output by a navigation system providing directions to an operator of a vehicle. The example method also includes determining,... The Nielsen Company us Llc

04/13/17 / #20170105031

Methods and apparatus to identify co-relationships between media using social media

Methods, apparatus, systems and articles of manufacture are disclosed to identify co-relationships between media using social media. An example method includes obtaining media-exposure social media messages based on keywords and posting timestamps, and identifying a media-pairing including first media and second media. The example method also includes estimating a first... The Nielsen Company us Llc

04/13/17 / #20170105047

Methods and apparatus to create a panel of media device users

Methods and apparatus to create a panel of media device users are disclosed. An example method includes instructing, from a central facility, a media provider to instrument an application with monitoring instructions. A unique identifier and an application identifier are received from a media device executing the monitoring instructions. A... The Nielsen Company us Llc

03/30/17 / #20170091627

Methods and apparatus to profile geographic areas of interest

Methods and apparatus to generate data for geographic areas are disclosed. An example method includes identifying a first geographic area for which a database does not include a model, determining a first data element of the first geographic area, identifying a first trained model corresponding to a second geographic area... The Nielsen Company us Llc

03/30/17 / #20170091656

Methods and apparatus to determine weights for panelists in large scale problems

Methods and apparatus to solve for a minimum variance solution for a constrained weight problem in a scalable and memory efficient manner are disclosed. An example method of reducing memory usage of a computing device disclosed herein comprises storing a constraint matrix and a population matrix into a memory, the... The Nielsen Company us Llc

03/30/17 / #20170091786

Methods and apparatus to apply household-level weights to household-member level audience measurement data

Methods and apparatus to apply household-level weights to audience measurement data at a household-member level are disclosed. An example method to determine demographics of populations to measure media audiences of populations includes determining demographics for members of a first household of a sub-population. First demographics of a first member of... The Nielsen Company us Llc

03/30/17 / #20170091794

Methods and apparatus to determine ratings data from population sample data having unreliable demographic classifications

Methods and apparatus to determine ratings data from population sample data having unreliable demographic classifications are disclosed. An example method includes receiving, at an audience measurement entity (AME), a first request sent from a first type of device via a communications network; sending a request for demographic information corresponding to... The Nielsen Company us Llc

03/30/17 / #20170091795

Methods and apparatus to identify local trade areas

Methods, apparatus, systems and articles of manufacture to identify local trade areas are disclosed. An example method includes selecting, with a processor, census block groups (CBGs) associated with a retailer location, identifying, with the processor, a plurality of stores within the selected CBGs and associated all commodities volume (ACV) values... The Nielsen Company us Llc

03/30/17 / #20170091834

Methods and to adjust media impressions based on media impression notification loss rates in network communications

Methods and apparatus to adjust media impressions based on media impression notification loss rates in network communications are disclosed. An example method includes determining a first network media impression adjustment factor based on a quantity of lost test media impression notifications for a first network in a geographic region; determining... The Nielsen Company us Llc

03/30/17 / #20170093854

Methods and apparatus to identify media using hybrid hash keys

Methods and apparatus are disclosed to identify media using hash keys. An example disclosed method includes generating a hash key based on first samples of media. In the disclosed example method, the first samples corresponds to a portion of the media sampled in a buffer of a computing device. The... The Nielsen Company us Llc

03/30/17 / #20170094541

Methods and apparatus to measure wireless networks indoors

Example methods and apparatus to measure wireless networks indoors are disclosed herein. The example methods and apparatus include, in response to determining that a mobile device is in an indoor location, classifying the indoor location. In some examples, the methods and apparatus execute a first measurement of said wireless network.... The Nielsen Company us Llc








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