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Turner Broadcasting System Inc patents


Recent patent applications related to Turner Broadcasting System Inc. Turner Broadcasting System Inc is listed as an Agent/Assignee. Note: Turner Broadcasting System Inc may have other listings under different names/spellings. We're not affiliated with Turner Broadcasting System Inc, we're just tracking patents.

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Methods and systems for media consumption

Methods and apparatus for increasing media consumption. The present invention can provide viewers increased access to content of interest across various platforms, such as online articles, online audio and video clips, and television and radio broadcasts. In an embodiment, an individual viewing content online, such as a news article, is... Turner Broadcasting System Inc

Allocation of under delivery units utilizing an optimization framework

A television advertising management system that handles a plurality of deals for a plurality of advertiser, determines which of the plurality of deals have a guaranteed audience, and are under delivering, and allocates reserve under delivery units to each of the plurality of deals that are under delivering to bring... Turner Broadcasting System Inc

Audience proposal creation and spot scheduling utilizing a framework for audience rating estimation

An audience proposal creator determines a target cost per thousand (CPM) baseline and a demographics CPM baseline for a deal offering audience spots, determines deal constraints based on a target CPM reduction goal, a demographics CPM cap, and the established parameters, and generates rates by selling title for each selling... Turner Broadcasting System Inc

Generation of reach, mixture, and pricing utilizing a framework for audence rating estimation

Schedule spot counts for allocations of spots are generated based on a selling title and week combination structure for a pending deal for an advertiser, and simulated spot schedules are generated based on schedule spot counts for the advertiser for a quarter. Estimates of unduplicated audience for new spot schedules... Turner Broadcasting System Inc

Targeting and demographics scheduling utilizing a framework for audience rating estimation

An advertisement management system receives a commercial break schedule generated from a completed assignment of one or more spots, which correspond to deals including advertiser orders to place the one or more spots into one or more commercial breaks in the commercial break schedule based on constraints and placement requirements.... Turner Broadcasting System Inc

Programming optimization utilizing a framework for audience rating estimation

The television program scheduling system receives from one or more published data sources, historical audience data for previous telecasts of the shows on one or more television networks, and calibrates a model for audience rating estimation based on the historical audience data. The calibrated model for audience rating estimation may... Turner Broadcasting System Inc








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